High-Growth Startup Entrepreneur, Investor, and Mentor

Rated FORTUNE Magazine’s Top 30 Leaders of Innovation

Using over 20 years of in-the-field experience and leveraging a global network of high-profile connections, William Choi is the go-to for SMEs to enterprise-level companies looking for turnkey strategies and solutions for entering and driving growth in the South Korean market.

William Choi is one of the world’s leading authorities on the South Korean startup landscape. His knowledge of the venture ecosystem and passion for helping startups thrive has led him to be rated one of FORTUNE Magazine’s Top 30 Leaders of Innovation. Over the past two decades, William has been at the forefront of creating and implementing inventive solutions, including pioneering the world’s first carbon bonds initiative and developing Canada’s first West Coast sustainability initiative, and more recently, has worked to solve the $1.7 trillion problem of posture health.

Throughout his career, William has skillfully balanced being an entrepreneur, investor, advisor, speaker, and global thought leader. His experience spans diverse fields, including SaaS, Artificial Intelligence, posture wearables, and corporate sustainability. He is a co-founder of Posture AI. He currently uses his expertise to provide thought leadership and solutions to companies eager to enter the South Korean market. William ensures companies experience a smooth entry into the often complicated business landscape, helping them navigate the many cultural and regulatory challenges that cost companies millions.


Years in the Market


Successful Market Entries

50 million

USD Grossed

A Message from William Choi

“Over the years, I’ve had the privilege of working alongside top-notch entrepreneurs and thought leaders in tech and related industries. I find immense joy in aiding others to achieve their own success. With this in mind, I aim to give back the invaluable benefits I’ve gained by sharing the knowledge and insights I’ve amassed along my journey. If there is anything I can help you with, whether you are an individual seeking mentorship or an enterprise firm looking to enter the Korean market, reach out. I’m here to help!”

William Choi

Advisory • Mentorship • Market Entry

Leading Through Action

Entrepreneurs and thought leaders worldwide trust William Choi for his expertise and capabilities.

The Results Speak For Themselves

Don’t take our word for it, here’s what leaders worldwide are saying about working with William:
The power of positive leadership can propel teams to extraordinary results. William leads people to improve their performance and better the company – with effortless style and determination.

Terry R.
Executive Director
Alberta Innovates
Bill’s track record speaks for itself; he is an extraordinary entrepreneur and visionary. With a strong moral base, he combines deep-rooted integrity with a genuine commitment to the welfare of others.

Stephen S.
Standard Bank Group
I worked with William as a Project Coordinator for a fruit processing facility. His approach to business promised results through action, and with his deep network of contacts, we completed the project in half the time.

Newton S.
Twin Berry Farms Ltd

Companies and Organizations That Have Found Success in Advisory, Market Entry, and Partnerships with William Choi and His Team

LG Superstart

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